Tanu Weds Manu, this week’s biggest Bollywood release, is going to prove a profitable venture for all concerned. Let’s take a look at the economics and at the expected revenue breakdown of the film.
Tanu Weds Manu: Budget
The R. Madhavan – Kangana Ranaut starrer was produced at the cost of Rs. 11.25 crore (Rs. 112.5 million), while another Rs. 6.25 crore (Rs. 62.5 million) was spent on the print and publicity costs of the film. This takes the total investment in the film to an estimated Rs. 17.5 crore (Rs. 175 million) only.
Since ‘Tanu Weds Manu’ has been made on a medium budget, and the sale of the film’s satellite rights will rake in an approx. Rs. 10 crore; in order to break even, the film’s producers will have to recover only Rs. 8 crore from combined theatrical revenues (India and Overseas) and from the sale of music rights. Given the positive buzz the film has created, this is going to be a cakewalk. Hence, the film is expected to be a profitable venture for all concerned.
Tanu Weds Manu: Pre-Release Economics
Cost (Production) | 11.25 cr |
Cost (Print and Publicity) | 6.25cr |
Total Cost | 17.50cr |
Estimated Satellite Revenues | 10 crore |
Combined Revenues required to Break Even | 8 crore |
Source: Komal Nahta, Koimoi
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